       
   
     
    |
| LIST NAME |
QUANTITY |
| AFFLUENT HOUSEHOLDS |
$65/M |
| $100,000+ |
14,326,544 |
| $250,000+ |
13,705,450 |
| Millionaires |
1,726,050 |
| Multi Millionaires |
422,500 |
| Investors |
1,040,222 |
| Speculative Investors |
284,267 |
| Conservative Investors |
1,034,197 |
| Big Dollar Investors |
1,112,846 |
| Stock Market Investors |
327,286 |
| Certificate of Deposit Holders |
151,568 |
| Young Affluent |
342,327 |
| Affluent Seniors |
1,099,746 |
| Affluent Women |
564,079 |
| Affluent Credit Card Holders |
340,371 |
| Ethnic |
537,027 |
| Elite 50,000-America's Wealthiest |
50,000 |
|
|
| AILMENT SUFFERERS |
$150/M |
| Allergies |
2,900,000 |
| Alzheimer's |
31,000 |
| Angina |
522,000 |
| Arthritis |
1,752,000 |
| Asthma |
890,000 |
| Back Pain |
1,217,000 |
| Contact Lens Wearer |
683,000 |
| Diabetes |
653,000 |
| Diet Conscious |
6,320,000 |
| Eczema |
39,000 |
| Emphysema |
141,000 |
| Epilepsy |
94,000 |
| Estrogen Replacement |
213,000 |
| Gastritis |
527,000 |
| Gingivitis |
492,000 |
| Headaches-frequent |
1,599,000 |
| Hearing Difficulty |
734,000 |
| Heart Disease |
41,000 |
| Heart Burn |
1,132,000 |
| High Blood Pressure |
1,525,000 |
| High Cholesterol |
1,296,000 |
| Hyperthroidism |
12,000 |
| Incontinence |
475,000 |
| Migraines |
1,040,000 |
| Motion Sickness |
393,000 |
| Osteoporosis |
255,000 |
| Parkinson's Disease |
50,000 |
| Physical Handicap |
227,000 |
| Psoriasis |
71,000 |
| Sensitive Skin |
1,423,000 |
| Sinusitis |
1,459,000 |
| Sports Injury |
149,000 |
| Thinning Hair |
1,242,000 |
| Ulcer |
606,000 |
| Visual Impairment |
322,000 |
| Yeast Infection |
1,051,000 |
|
|
| African Americans at Home |
$75/M |
| Age: |
|
| 18-24 |
192,056 |
| 25-29 |
613,923 |
| 30-34 |
440,243 |
| 35-39 |
465,765 |
| 40-44 |
324,343 |
| 45-49 |
354,657 |
| 50-54 |
456,432 |
| 55-59 |
435,648 |
| 60+ |
642,145 |
| Income: |
|
| $15,000-$19,999 |
241,978 |
| $20,000-$29,999 |
386,228 |
| $30,000-$39,999 |
276,149 |
| $40,000-$49,999 |
253,514 |
| $50,000-$59,999 |
286,453 |
| $60,000-$74,999 |
404,868 |
| $75,000-$99,999 |
167,701 |
| $100,000+ |
114,543 |
| Credit Card Holders: |
|
| Bank Card Holders |
606,105 |
| Retail Card Holders |
791,783 |
| Mail Order Buyers |
1,690,812 |
| Magazine Subscribers |
1,435,546 |
| Book Buyers |
980,453 |
| Donors & Contributors: |
790,052 |
| Marital Status: |
|
| Married |
2,321,456 |
| Single |
1,976,444 |
| Homeownership: |
|
| Homeowners |
1,754,345 |
| Renters |
2,342,554 |
| Gender: |
|
| Male |
3,100,543 |
| Female |
2,267,383 |
|
|
| Aircraft Owners & Pilots |
$60/M |
| Aircraft Owners |
177,440 |
| Type of Aircraft: |
|
| Single Engine |
139,956 |
| Multi-Engine |
23,638 |
| Helicopter |
6,143 |
| Glider |
3,069 |
| Balloon |
4,882 |
| Pilots: |
|
| Airline Transport Pilots |
120,816 |
| Commercial Pilots |
114,182 |
| Control Tower Operators |
41,299 |
| Flight Engineers |
1,549 |
| Flight Instructors |
7,669 |
| Private Pilots |
234,023 |
| Glider Pilots |
7,440 |
| Student Pilots |
85,655 |
|
|
| Boat & Yacht Owners |
$60/M |
| By Length: |
|
| 10-19 feet |
25,617 |
| 20-39 feet |
67,260 |
| 30-39 feet |
26,629 |
| 40-49 feet |
8,401 |
| 50-99 feet |
2,647 |
| 100+ feet |
1,731 |
| By Class: |
|
| Fishing |
46,683 |
| Merchant |
5,738 |
| Pleasure |
556,731 |
| Rescue |
875 |
| By Type: |
|
| Motorboat |
252,844 |
| Sail/Sloop |
89,576 |
| Passenger |
5,879 |
| Yacht |
26,571 |
|
|
| Children |
$65/M |
| 0-2 Year Olds |
1,034,543 |
| 3-5 Year Olds |
2,943,546 |
| 6-10 Year Olds |
4,576,845 |
| 11-15 Year Olds |
2,765,488 |
| 16-17 Year Olds |
1,276,626 |
| Girls 0-2 Year Olds |
488,906 |
| Boys 0-2 Year Olds |
477,577 |
| Girls 3-5 Year Olds |
987,166 |
| Boys 3-5 Year Olds |
948,454 |
| Girls 6-10 Year Olds |
1,948,202 |
| Boys 6-10 Year Olds |
1,871,802 |
| Girls 11-15 Year Olds |
1,411,118 |
| Boys 11-15 Year olds |
1,355,848 |
| Girls 16-17 Years Olds |
651,079 |
| Boys 16-17 Year Olds |
625,546 |
|
|
| Computer/Hi Tech Households |
$75/M |
| PC Owners |
4,235,478 |
| IBM Computer Owners |
3,450,921 |
| Macintosh Computer Owners |
784,557 |
| Laptop Computer |
321,976 |
| Color Printer |
602,374 |
| Laser Printer |
630,451 |
| Fax Machine |
506,447 |
| Cellular Phone |
2,454,003 |
| CD ROM |
954,064 |
| Beeper/Pagers |
1,024,388 |
| Video Cameras |
3,054,362 |
| VCR |
2,123,543 |
| Video Games |
2,073,465 |
| Satellite Dish |
95,461 |
| Internet Subscribers |
2,121,365 |
| DVD |
101,332 |
|
|
| Credit Information |
|
| Credit Limit: |
$75/M |
| Under $100.00 |
1,195,101 |
| $101.00-$300.00 |
493,043 |
| $301.00-$500.00 |
440,473 |
| $501.00-$1,000.00 |
816,984 |
| $1,001.00-$3,000.00 |
1,855,888 |
| $3,001.00-$5,000.00 |
1,271,025 |
| $5,001.00-$9,999.00 |
1,247,420 |
| $10,000.00+ |
503,178 |
| Amount of Open Trade Lines: |
$75/M |
| 1 Open Trade Line |
17,000,000 |
| 2 Open Trade Lines |
6,800,000 |
| 3 Open Trade Lines |
7,100,000 |
| 4 Open Trade Lines |
7,200,000 |
| 5 Open Trade Lines |
4,600,000 |
| 6 Open Trade Lines |
3,800,000 |
| 7 Open Trade Lines |
2,200,000 |
| 8 Open Trade Lines |
1,300,000 |
| 9+ Open trade Lines |
1,600,000 |
| Late Payment History: |
$100/M |
| 1 Late Payment |
4,490,967 |
| 2 Late Payments |
245,786 |
| 3 Late Payments |
239,241 |
| 4 Late Payments |
132,997 |
| 5+ Late Payments |
72,537 |
| New Credit Card Issues: |
$90/M |
| New Monthly Credit Card Issues |
399,254 |
| Credit Card Holders: |
$65/M |
| Bank Card Holders |
2,940,397 |
| Specialty Store Card Holders |
282,651 |
| Upscale Retail Card Holders |
465,336 |
| Retail Card Holders |
4,257,488 |
| Finance Card Holders |
865,454 |
| Oil/Gas Card Holders |
10,435,335 |
| Travel & Entertainment Cards |
1,045,345 |
| Bankruptcies & Derogatory Credit: |
$110/M |
| Monthly Hotline |
356,545 |
| Derogatory Credit |
2,687,235 |
| Bankruptcies |
836,644 |
|
|
| Donors & Contributors |
$70/M |
| Donors Masterfile |
9,792,010 |
| Finding the Cure- Health Donors |
1,501,332 |
| Saving the Planet- Environmental |
632,074 |
| Anti Gun Control |
1,045,996 |
| Animal Welfare |
778,546 |
| Art & Culture |
384,122 |
| Children's Welfare |
654,012 |
| Business/Economic |
559,741 |
| Political |
841,546 |
| Women's Causes |
334,254 |
| Liberal |
381,162 |
| Conservative |
283,688 |
|
|
| Education Level |
$85/M |
| Did Not Graduate High School |
711,302 |
| High School Graduates |
6,532,087 |
| Graduated Vocational/Trade School |
1,463,629 |
| Some College |
3,004,732 |
| College Graduates |
6,129,363 |
| Masters Degree |
2,629,442 |
| Post Graduate |
301,402 |
| Doctorate |
127,853 |
| |
|
| Ethnic Background |
$75/M |
| Armenian |
69,308 |
| British |
46,884,939 |
| Burmese |
2,866 |
| Chinese |
889,757 |
| Czechoslovakian |
271,913 |
| Danish |
41,461 |
| Finnish |
7,722 |
| French |
3,288,383 |
| German |
9,385,338 |
| Greek |
308,922 |
| Hindu |
51,148 |
| Hungarian |
76,067 |
| Irish |
7,097,410 |
| Italian |
3,275,649 |
| Japanese |
333,531 |
| Jewish |
1,163,540 |
| Korean |
243,634 |
| Lithuanian |
37,746 |
| Norwegian |
290,194 |
| Pakistani |
6,289 |
| Polish |
1,109,087 |
| Russian |
152,194 |
| Scottish |
5,885,839 |
| Spanish |
8,476,785 |
| Swedish |
903,899 |
| Thai |
17,330 |
| Turkish |
49,002 |
| Vietnamese |
332,052 |
|
|
| Foreign Language Spoken |
$90/M |
| Armenian |
100,023 |
| Cantonese |
20,012 |
| Hindi |
153,047 |
| Italian |
16,878 |
| Japanese |
298,654 |
| Korean |
128,321 |
| Mandarin |
356,896 |
| Russian |
37,132 |
| Spanish |
7,256,774 |
| Tagalog |
9,135 |
| Vietnamese |
121,732 |
|
|
| Grandparents |
$90/M |
| Grandparents |
2,023,527 |
| Grandchild's Age |
1,856,001 |
| Live in Same Home as Grandchild |
540,328 |
|
|
| Homeowners/Mortgage Database |
$65/M |
| Homeowners |
55,000,000 |
| Renters |
30,000,000 |
| Mortgage Date |
$10/M |
| Mortgage Amount |
$10/M |
| Mortgage Type-FHA/VA/Conventional |
$5/M |
| Purchase Price |
$10/M |
| Current Market Value |
$10/M |
| Home Value |
$10/M |
| Equity |
$10/M |
| Lender's Name |
$20/M |
| Down Payment Amount |
$10/M |
| SFDU or Condo |
$5/M |
| New/Resale |
$5/M |
| Fixed/Varied Rate Mortgage |
$5/M |
| Elite Homeowners |
$10/M |
| Affluent Homeowners |
$10/M |
| Mid Priced Homeowners |
$10/M |
| Value Priced Homeowners |
$10/M |
| Telephone Numbers |
$20/M |
|
|
| Investors |
$70/M |
| Annuities |
639,077 |
| CD's |
1,822,087 |
| IRA's |
3,130,281 |
| Mutual Funds |
1,874,349 |
| Securities |
189,530 |
| Stocks or Bonds |
2,818,452 |
| Tax Frees |
869,643 |
| Estate Planning |
385,700 |
| Financial Planning |
159,716 |
| Real estate Investors |
1,322,272 |
|
|
| Leisure Activities |
$70/M |
| Books |
10,399,669 |
| Camping |
4,656,111 |
| Casino Gambling |
1,250,715 |
| Cycling |
1,503,267 |
| Dieters |
6,196,232 |
| Do It Yourself |
4,744,944 |
| Fishing |
5,833,377 |
| Gardening |
9,463,694 |
| Gourmet Cooking |
4,396,122 |
| Needlecraft |
4,135,313 |
| Photography |
1,793,502 |
| Quilting |
707,444 |
| Sewing |
4,073,738 |
| Sports Card Memorabilia |
519,234 |
| Stamps/Coins |
1,333,252 |
| Sweepstakes/Lottery |
5,543,969 |
| Symphony/Ballet/Opera |
985,465 |
| Woodworking |
1,183,152 |
|
|
| Life Events |
$70/M |
| Starting a Business |
181,120 |
| Changing Occupations |
332,208 |
| Retiring |
161,195 |
| Getting Married |
174,400 |
| Graduating High School |
57,683 |
| Graduating College |
72,233 |
| Completing Graduate School |
27,097 |
| Moving |
257,753 |
| Buying a Home |
240,532 |
| Major Home Improvement |
401,280 |
| Installing a Home Security System |
74,858 |
| Refinancing Current Mortgage |
128,344 |
| Applying for a New Mortgage |
81,101 |
| New Vehicle Purchase |
484,843 |
| New Vehicle Lease |
68,718 |
|
|
| Mail Order Buyers |
$75/M |
| Home Improvement |
2,545,036 |
| Children's Products |
3,550,174 |
| Computer/Software |
4,323,178 |
| Photographic Equipment |
3,447,001 |
| Music |
1,698,741 |
| Apparel/Jewelry/Fashion |
1,587,332 |
| Medical/Drug/Prescription |
886,320 |
| Sewing/Crafts |
1,004,796 |
| Electronic Equipment |
3,144,303 |
| Health/Fitness/Exercise |
3,225,770 |
|
|
| Marital Status |
$65/M |
| Married |
9,892,485 |
| Single |
2,865,370 |
|
|
| Military-Active & Retired |
$85/M |
| Active Military Personnel |
1,003,435 |
| Veterans |
3,547,669 |
| Retired Military Personnel |
1,502,213 |
|
|
| Music Preferences |
$80/M |
| Alternative Rock |
2,055,789 |
| Big Band |
906,211 |
| Children |
1,988,547 |
| Classical |
1,123,572 |
| Country |
2,287,632 |
| Easy Listening |
1,976,114 |
| Hip Hop |
1,001,128 |
| Gospel |
845,731 |
| Jazz Contemporary |
585,693 |
| Jazz Traditional |
796,300 |
| Latin |
160,042 |
| New Age |
456,179 |
| Opera |
397,462 |
| Rap |
465,389 |
| Rock |
1,765,237 |
| Hard Rock/Heavy Metal |
1,423,567 |
| World/Ethnic |
206,157 |
|
|
| Net Worth |
$80/M |
| Under $100,000 |
3,254,336 |
| $100,000-$249,999 |
3,246,377 |
| $250,000-$324,999 |
3,940,953 |
| $325,000-$499,999 |
4,255,375 |
| $500,000-$749,999 |
3,100,870 |
| $750,000-999,999 |
682,441 |
| $1,000,000-$2,999,999 |
1,718,154 |
| $3,000,000-4,999,999 |
387,546 |
| $5,000,000+ |
7,950 |
|
|
| New Births |
$85/M |
| New Borns- Monthly Hotline |
210,741 |
| New Borns-Last 12 Months |
2,001,532 |
| New Borns-Last 24 Months |
5,325,366 |
| Prenatals (Expectant Parents) |
958,123 |
|
|
| New Movers |
$75/M |
| 1 month New Movers |
498,972 |
| 2 Month New Movers |
843,456 |
| 3 Month New Movers |
1,232,633 |
| Last 12 Month New Movers |
5,083,756 |
|
|
| Newlyweds |
$85/M |
| Newlyweds |
496,874 |
| |
